Paperback / ISBN-13: 9781473605404

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ON SALE: 5th November 2015

Genre: Economics, Finance, Business & Management

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The fast-track MBA in communication
Imagine having instant access to the world’s smartest thinking on human communication – and being shown exactly what to do to guarantee that all of your communication is right, every time.

Communication Genius makes it easy to apply the scientific facts that researchers know about communication to the real world. 40 chapters based on cutting-edge business and psychology research projects reveal what works and what doesn’t work when we interact with each other. Each of the 40 chapters is a mini-masterclass in communicating better, explaining the research and showing you how to apply it for yourself to improve your own communication skills.

Too often, conventional wisdom says one thing while research says another. Communication Genius cuts through the noise to bring you proven research and techniques for applying it that will simply make you a better all-round communicator.

With chapters on body language, emotional intelligence, neuro-linguistic programming (NLP), presentations, mimicry, groupthink and the latest neuroscience, Communication Genius explodes some myths and gives you the best that science has to offer on communication.

Quick to read and intensely practical, this book will bring a little communication genius into your day.

‘A must read if you want to communicate better’ Professor Sir Cary Cooper, Manchester Business School, University of Manchester

‘Required reading for anyone seeking to better their communication skills in the workplace and otherwise’ Dr Anastasia P. Rush, Clinical Psychologist, CEO HELLAS EAP (Greece)

‘Calls into question accepted ‘beliefs’ (Maslow’s hierarchy) and introduces the reader to an array of new theories from “IQ” racism to the Obama effect’ Kate Nowlan, Chief Executive, CiC Employee Assistance, Fellow Royal Society of Arts (FRSA)

‘Tony has done a fantastic job in pulling together an amazing number of articles and scientific studies and making them understandable to the lay person’ Andrew Kinder,
Chartered Counselling & Chartered Occupational Psychologist, Employee Assistance Professionals Association (EAPA -UK) Chair

Reviews

This book is about the art and practice of communicating. It explores the issues and downsides of poor communications, providing both case studies and practical tips about how to communicate more effectively at work. This is a must read for managers and others at work if you want to communicate better.
Professor Sir Cary Cooper, Manchester Business School, University of Manchester
Tony has done a fantastic job in pulling together an amazing number of articles and scientific studies and making them understandable to the lay person - I certainly recommend this book!
Andrew Kinder, Chartered Counselling & Chartered Occupational Psychologist, Employee Assistance Professionals Association (EAPA -UK) Chair
Tony Buon is a master of communication. His dynamic workshops and ebullient teaching style engage audiences from all sectors. His new book reflects this bold and challenging approach and he uses in depth research to lead us through a fascinating exploration of communication strategies and methods. He calls into question accepted 'beliefs' (Maslow's hierarchy) and introduces the reader to an array of new theories from "IQ" racism to the Obama effect. Managers at all levels will find the stimulating content immensely valuable both for themselves and their teams as they grapple with the intricacies of effective communication in a fast changing corporate world.
Kate Nowlan, Chief Executive, CiC Employee Assistance, Fellow Royal Society of Arts (FRSA)
After spending over 30 years dealing with workplace communication issues in both the private and public sectors, along with a history of teaching that spans nearly as long, Tony Buon has effectively channelled the most applicable of workplace communication issues into one book. Tony is a communication guru and this book compiles years of experience in the area into a practical guide and resource. A valuable tool, I strongly suggest this as required reading for anyone seeking to better their communication skills in the workplace and otherwise.
Dr Anastasia P. Rush, Clinical Psychologist, CEO HELLAS EAP (Greece)
Communication Genius is an essential read for everyone who appreciates the value of communicating more effectively. This book makes accessible to a wide readership, many of the best practices and ideas of insightful thinkers and practitioners.
Professor Ashly Pinnington, Dean of Research, The British University in Dubai