Brain Wash

Paperback / ISBN-13: 9781529315561

Price: £14.99

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The #1 New York Times bestselling author of Grain Brain and his physician son explore how modern culture threatens to rewire our brains and damage our health, offering a practical plan for healing.

Contemporary life provides us with infinite opportunities, along with endless temptations. We can eat whatever we want, whenever we want. We can immerse ourselves in the vast, enticing world of digital media. We can buy goods and services with the touch of a button or the swipe of a finger. But living in this 24/7 hyper-reality poses serious risks to our physical and mental states, our connections to others and even to the world at large.

Brain Wash builds from a simple premise: Our brains are being gravely manipulated, resulting in behaviours that leave us more lonely, anxious, depressed, distrustful, illness-prone and overweight than ever before. Based on the latest science, the book identifies the mental hijacking that undermines each and every one of us and presents the tools necessary to think more clearly, make better decisions, strengthen bonds with others and develop healthier habits. Featuring a 10-day boot camp program, including a meal plan and 40 delicious recipes, Brain Wash is the key to cultivating a more purposeful and fulfilling life.

‘By showing us how to consciously rewire our brains for connection, compassion, and better decisions, Brain Wash provides a framework for reclaiming joy and health in the modern world.’
– Deepak Chopra, author of Metahuman

‘Brain Wash reveals how our day-to-day decisions are deeply influenced and actively manipulated by the modern world. But more importantly, it is a powerful manual that allows each of us to reclaim control of our choices and make better decisions that will pave the way for health and happiness. While we generally know what’s best for ourselves, acting on this knowledge is a constant struggle. Brain Wash allows us to turn this knowledge into action. I highly recommend this innovative book.’
– Daniel G. Amen, MD, founder, Amen Clinics and author of The End of Mental Illness

Reviews

'Brain Wash reveals how our day-to-day decisions are deeply influenced and actively manipulated by the modern world. But more importantly, it is a powerful manual that allows each of us to reclaim control of our choices and make better decisions that will pave the way for health and happiness. While we generally know what's best for ourselves, acting on this knowledge is a constant struggle. Brain Wash allows us to turn this knowledge into action. I highly recommend this innovative book.'
Daniel G. Amen, MD, founder, Amen Clinics and author of The End of Mental Illness
By showing us how to consciously rewire our brains for connection, compassion, and better decisions, Brain Wash provides a framework for reclaiming joy and health in the modern world.
Deepak Chopra, author of Metahuman
'Brain Wash presents a road map for the relationship between how we think, feel, and behave and our lifestyle and environment. It is an artful and compelling manifesto on how to improve our mood, mind, and memory.'
Jeffrey Bland, PhD, founder of the Institute for Functional Medicine and president and founder of Personalized Lifestyle Medicine Institut
The message of Brain Wash couldn't be more urgent or timely. If everyone followed its advice, the world would be a happier and healthier place.
Catherine Price, author of How to Break Up with Your Phone and founder of Screen/Life Balance (screenlifebalance.com)
'In a world where most of us are feeling rushed, tired, and burned out, Brain Wash reveals how even small changes in your lifestyle choices can dramatically improve your day, your mood, and even your life.'
Melissa Hartwig Urban, Whole30 Co-Founder and CEO
'This book was a total surprise. A father and son representing entirely different generations arrive at the same conclusion: that wellness fosters connection and this creates a meaningful life. Beautifully scripted and a bit like an adventure story, I kept wanting to get to the 'final message' of how being well makes us more loving and lovable. This is the endpoint where well-being takes us, and this is especially critical in our disconnected digital age with its constant distractions. Do yourself a favor and get this book.'
ohn Ratey, MD, author of Spark
'Brain Wash shows us how our ability to make the best decisions is literally being hijacked every day. But more importantly, Drs. David and Austin Perlmutter empower the reader with the tools to regain control over our decision-making and implement strategies to allow health, empathy, and happiness to manifest. Brain Wash brings a healthy dose of compassion to the world.'
Dr. Josh Axe, bestselling author of Keto Diet
'Inflammation, enhanced by so many influences of our modern world, dramatically reduces our ability to make good decisions and feel content. Brain Wash not only explores how this is happening, on a global scale, but also shows what we can do right now to take back control. From spending time in nature to choosing to consume one plant-based meal a day, Brain Wash provides the tools to reclaim and rebuild your brain's ability to make better choices and allow health and happiness to flourish.'
Mark Hyman, MD, New York Times bestselling author of Food and director of the Cleveland Clinic Center for Functional Medicine
We all know what it's like to feel distracted and overwhelmed. Brain Wash is an invaluable guide that's crammed with solutions for helping us to restore our focus, energize our bodies, and refresh our minds.
Gretchen Rubin, author of The Four Tendencies and The Happiness Project
Brain Wash provides the tools for each of us to live a happier, more contented life. Drs. David and Austin Perlmutter engage our most current understanding of neuroscience to reveal how the brain can be functionally reconfigured to distance ourselves from pervasive negativity and welcome empathy and compassion back into our lives. The choices we make each day in terms of what we eat, how well we sleep, and even how we interact with our digital world all contribute to our worldview. And central to the Brain Wash mission is maximizing these and other choices towards seeing and creating a better world.
Dr. Rudolph Tanzi, Professor of Neurology, Harvard Medical School, and author of The Healing Self